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Why choose Accurat over other solutions?
Discover how our data is different from other types of solutions and why real-world behaviour data is extremely powerful for your future decision making.
| Accurat's real-world behaviour insights | Panel-based survey insights | Transaction data insights | Your own sales & retail data | |
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| How it works? | 800.000+ share location data to derive store insights. | A few 1.000 panelists share their actual store tickets. | Bank statement data of opt-in users is the basis for insights. | Insights are derived from internal CRM & ticket data. |
| Size of panel | 800.000+ (BeNeLux) | 5.000 - 10.000 | 0.000 - 100.000 | Your opt-in #s |
| Representativity models in use |
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| Biased by presence of more loyal customers |
| Insights to derive |
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| Depth of insights |
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| Audience profiling |
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| Drive to store evaluation model | Incremental visits measured | Not possible | Not possible | Based on estimated sales impact |
| Competitor benchmarking |
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| Not possible |
| Time-based comparisons | Back to 01/2020 for all competitors | Back to start of first survey | Back to start of first data collection | Comparison for own brand only |
| Service model | Daily updated web-based dashboards | Monthly reports | Regular reports | Internal ad hoc requests & reports |
| Delivery times | Near realtime | 3-4 weeks delay | Near realtime | Near realtime |
Instant insights, smarter decisions. Get started with Accurat today.
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