Local traffic report

Understand the traffic for a location including the evolution over time, transport mode insights and nearby traffic drivers. Discover how these metrics evolve.

Every retail related question thought of and answered

Traffic and footfall around any address

Understand the traffic for any given adress of your interest. Evaluate the potential of an address or the performance of an existing location.

  • Cumulative visits to your locations vs competitors
  • Year-to-date results compared to last year
  • Benchmark results for your brand and competitors
  • Detailed view of specific regions or custom zones

 

How does traffic evolve over time?

Understand seasonality in traffic or the impact of local events. Understand how traffic around any address changes through time. 

  • Track traffic evolution over time
  • Analyze seasonality to support your business case
  • Compare traffic across multiple locations

Local key players

Immediately see the location around an adress that are top performers in attracting visitors. Understand who the main traffic-drivers are in the area.

  • Locate high-traffic areas like other stores
  • Measure the traffic they generate
  • Assess whether you are surrounded by many activities or if little is happening nearby

Understand most frequented roads & locations

A heatmap of the larger area helps to understand the distribution of traffic. Where do customers mostly pass by, what are the locations that attract most visits overall, what are typically used roads to enter the area?

  • View a heatmap of the larger area
  • Identify the most frequented roads
  • Spot local area hotspots at a glance
  • Determine the best places to integrate

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